Smarter business – our approach to sustainability

Embracer Group is not like everyone else, our creativity, business sense and always keeping it real is what makes us stand out

It has always been important for us at Embracer Group to be part of the world around us, to keep being a good place to work and attract more great people. That is why we developed Smarter Business.

For us, smarter business is all about operating in a sustainable way, making sure we run a sound business that helps create value to all our stakeholders while staying true to our way of doing things.

By keeping it real we make sure that we are true to ourselves, but more importantly, being true to us is about supporting respectable values shared by the many. Not pretending to be something we are not.

Our Smarter Business framework

Underpinning our Smarter Business approach to sustainability will be four pillars to help us focus our efforts and work.

Business Sense

Business Sense

With honesty and trust we make acquisitions and build brand value for the long term.

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Solid Work

Solid Work

Our products entertain and create feelings, based on creative expression and common sense.

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Great people

Great people

Our people are creative, dedicated and our most important asset

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Greener planet

Greener planet

We want to make our planet greener through innovation and technological advancements

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How we work

We are on a journey to do better by creating great entertainment, be a great place to work and do better for the environment – all this will deliver shareholder value.

The focus areas are a guide to help shape the work and together with our employees, we can identify activities that fit under each pillar and start working on the initiatives each subsidiary believes create the most value. It’s key to keep the entrepreneurial spirit within companies and employees alive – we want to acknowledge and celebrate individual ideas and achievements and scale them up within the whole organization.

Setting goals for the future

Over time initiatives will be measured and each subsidiary will define its own sustainability programs as well as targets and goals.

A yearly sustainability report from Embracer Group will show progress made and further spread ideas.

For questions regarding Sustainability and our Framework contact,

Karin Edner
Corporate Governance & Sustainability Coordinator

Embracer Group is the parent company of businesses developing and publishing PC and console games for the global games market. The group has an extensive catalogue of over 130 owned franchises, such as Saints Row, Goat Simulator, Dead Island, Darksiders, Metro, MX vs ATV, Kingdoms of Amalur, TimeSplitters, Satisfactory and Wreckfest amongst many others.

With its head office in Karlstad, Sweden, Embracer Group has a global presence through its three operative groups: Koch Media GmbH/Deep Silver, THQ Nordic GmbH, and Coffee Stain AB. The group has eighteen internal game development studios engaging more than 2900 employees and contracted employers in more than 40 countries.